Services

Case Studies

Conducted a market study for launching a K-12 School near Joka, Kolkata, West Bengal.
Assisted in India Entry Strategy and Go-To-Market planning for a leading global EdTech company, focusing on understanding the Indian Education Sector, key segments, and players.
Performed market analysis for establishing a 600-year-old Super Premium British International Residential School in East India
Undertook a diagnostic study for an East Indian school chain, encompassing a 360-degree audit across admissions, marketing, finance, legal, IT, infrastructure, HR, and academic functions. Identified improvement areas and trained teams, leading to over 300 admissions and significant revenue increase
Conducted a market and feasibility study for setting up an IB School in Bangalore, advising on board selection, fee structure, facilities, and school design, with a launch expected in 2024
Carried out a market study for establishing a CBSE K-12 School in Delhi/NCR for a prominent Indian Education Group, involving stakeholder engagement, competition benchmarking, and advising on the business model.

Consulted an EdTech company offering after-school programs in estimating their TAM, SAM and SOM for the India market.
Assisted a Kerala based EdTech start up in the test prep space for creating their Information Memorandum and Business Plan. Helped the client in creating an innovation pipeline, sales strategy, identifying potential clients, creating marketing collaterals, proposals and provided inputs on their website and social media marketing campaigns.
Assisted an EdTech company based out of Bangalore working on imparting Social Emotional Learning to school students for creating their pitch deck. Helped them connect with VCs for financial investments and with schools for scaling up their business operations in India.
Provided Business Development support to various companies in the LMS, ERP and Virtual Class segments.

Education Entry Strategy and Business Development Support for one of the largest Real Estate Groups based out of Bangalore. Over the course of a 6 months assignment, connected the client with IB, CAIE, CBSE and ICSE Private Schools, Higher Education Institutions (Private Universities, Colleges, Institutions, Govt. Institutions) and Large Corporations in India.
India Entry Strategy and GTM for one of the largest EdTech companies in the world. Assisted the client team in understanding the Indian Education Sector, key segments, growth rates, key players and their business models. Identified product segments, customer segments, key local partners for the India market.

Conducted extensive market study for setting up a chain of Preschools and a K-12 School in Indore, Madhya Pradesh.

Conducted commercial due diligence on a Tech book publishing house based in India.
Provided transaction advisory to a leading Private Equity Firm and a Private School Chain in India for investing in K-12 schools.

Acted as a Resource Person for one of the World’s Largest Publishing House for their STEM Events and addressed events in Ahmedabad and Hyderabad as a Key Note Speaker. These events were widely covered by the media and attended by the Principals and Teachers of over 150 schools each in each of the cities.

Conducted extensive student sessions and prepared the GTM strategy for a leading Kolkata based Test Prep Player (SSC Market) to enter North India with a focus on Delhi/NCR, Jaipur and Agra markets.
Assisted a leading Indian Test Prep EdTech company for their US Entry Strategy. Evaluated the US Test Prep and Tutoring market for them.